April 2011
13 posts
7 tags
Claiming ‘Leads’ in Social Media
Social media has given brands the ability to harness the power of large groups to spread the word about their products quickly. When a product is released, a discount is revealed, or an event introduced, a brand can now sit back and let their followers spread the word around in cyber space.
However, most brands are working on an integrated marketing level, where they are simultaneously launching...
6 tags
Twitter, Can it get to Athletes?
So today… As you all know twitter has opened the professional, college, and even high school athlete to his community and fans. While this is great for fans that love to give their number one players support through their seasons, there is also a downside to it.
We can all agree that there is no holding back for some online users in terms of their vulgar language on twitter, Facebook, and...
5 tags
Social Media Marketers dilemma in Content...
So today… I thought about how managing more than one social media account can be beneficial and not so good for others. While most brands like to show their unique side and personality, most of them do not have somebody that is specifically covering their social media marketing.
Outsourcing your social media marketing is the probably the most efficient way to handle the situation, however there...
6 tags
What is this junk on my newsfeed?
So today… I really wanted to discuss a topic that has been ever so daunting to actually write about since I hate bit***** about things, but I came across this article that kind of puts things in to perspective and leaves me to believe that there other people out there who feel exactly like me. There is this “Narcissistic” culture that is slowly growing on social networking sites that is quite...
6 tags
Stay Connected with something that Matters
Big Brothers Big Sisters Kansas City
So today… I started questioning priorities. Most people do have different priorities when it comes things that matter in their life, especially when we look at all the things that we like online. I am not the guy that will tell you what to follow or like with your social media accounts, you guys...
4 tags
7 tags
NCAA tries to regulate Social Media
So today… we run in to another encounter with the NCAA and their regulations. So the NCAA is saying that if you are a college student, you can not friend request a high school player and try to sway him to come play for your school through social media? Like really? There is absolutely no way they will be able to stop this.
First of all, High school athletes love getting more popular through...
7 tags
Social Media… Is it something you really want to...
So Today… I really took the time to study this year’s Social Media Marketing Industry Report by Michael A Stelzner. I found this report really interesting. It talks a lot about how social media marketers are increasingly using different outlets like Twitter, Facebook, etc. to grow their brand online. After surveying 3300 social media marketers and figuring out what questions they want answered...
6 tags
Small Risk, Big Reward
I was at a conference in Vegas at the beginning of this week that really changed my perspective on certain industries. While many companies attend conferences to learn more on how to manage their business better and develop strong relationships with their partners, some businesses go to get opened up to new ideas and marketing strategies. If you are the CEO of an organization, you have to ensure...
4 tags
15 Signs Your Social Media Strategy is in Trouble... →
7 tags
Authenticity, what does it mean today?
In social media today, companies, individuals, and celebrities are looking for options to help them succeed with this new form of communication. Turning to third party marketing firms is become more and more common. As companies transition their online presence to a third party, how do they control the message? As an individual grants access to another person to help with their tweets, how do they...
7 tags
Hashtag your way to the top
The business world is changing. Technology has allowed us to connect with so many different industries with a few clicks on the web. While many companies have used social media as a tool for opening up their marketing strategy, smaller businesses have had the most to gains. Small businesses these days have to constantly keep up with the big corporation competitors and the best way to do that is...